Browsing: Debrief

Dan HastingsDan Hastings is the Commercial Features Editor at The Business of Fashion (BoF). Based in London, he oversees BoF…

As shoppers swap “sustainable” for “healthy,” BoF senior editorial associate Shayeza Walid joins senior correspondent Sheena Butler-Young to unpack why…

BoF editor Diana Pearl joins Sheena Butler-Young to unpack how a generation of independent brands rejected the venture-backed DTC playbook…

Nike’s VP of global brand management Helena Thornton joins The Debrief to explore the thinking behind Nike’s ‘Rip the Script’…

As growth slows across activewear, brands like Set Active, 437 and Oner Active are gaining momentum with a new generation…

As GLP-1 drugs reshape consumers’ bodies at unprecedented scale, BoF’s Diana Pearl and Brennan Kilbane examine how fashion and beauty…

The beauty industry is contending with marketing saturation, compounded by an overcrowded content ecosystem in which traditional metrics like follower…

The Debrief host Sheena Butler-Young is joined by BoF’s Marc Bain and Haley Crawford to unpack why the industry’s push…