Browsing: desirability

For years, the mass market’s advantage was straightforward — speed, scale and affordability. But as fashion’s value spectrum blurs, those…

Fashion, lifestyle and beauty brands are investing more than ever in cultural moments, celebrity partnerships, collaborations and elevated brand experiences.…

Barbara Werschine is succeeding Andy Lew as chief executive as the French luxury house aims to reignite demand under artistic…

US company Marquee Brands stepped into the European spotlight last week by acquiring a majority stake in Roberto Cavalli. It…