Browsing: marketing

Genuinely impactful sports marketing has become harder to come by as fashion and beauty companies have saturated the marketplace. But…

When we published our first case study on sports marketing in 2023, brands were still in the early days of…

A few weeks ago, I was preparing a talk about marketing for photographers when I found myself doing some math…

Amazon MGM Studios is getting a dedicated senior marketing executive to oversee its slate of original series for the first…

Rob Lowe may best be known for roles in the political series “The West Wing” and more recently, “9-1-1 Lone…

Camille Moore was a college student in Toronto when all anyone could talk about was Glossier. Though they could barely…

On the latest episode of Variety‘s “Strictly Business” podcast, top leaders from NBCUniversal, IBM, State Farm, Autodesk and Coinbase talk…

The Department of Transportation is proposing a rule that would repeal the requirements on how airlines advertise their airfares.  The…

Duetto, a leading provider of revenue and profit software for hotels, today announced a new integration with Triptease, a data…

Sam Reid isn’t a rock star, but he plays one on TV. Although, anyone who attended the June 2 premiere…