The Balearic island of Ibiza has welcomed two new international brands. Australian cosmetics brand Aesop, part of the L’Oréal group, and Swiss watchmaker Swatch have opened at the Ibiza Gallery retail complex in Playa d’en Bossa, one of the island’s prime luxury retail destinations.
In Aesop’s case, the brand has opened its first store in Ibiza, a space with a strong local influence, drawing on traditional Ibizan architecture and reinterpreting the Mediterranean farmhouse through materials such as limestone, textured plaster and wood. The result is a store with an understated, organic aesthetic, offering a wide selection of its skin, hair and body care products, as well as an assortment of fragrances.
With this opening, Aesop strengthens its presence in the Spanish market, where it now operates seven standalone stores split between Madrid and Barcelona, as well as shop-in-shops in El Corte Inglés department stores on Castellana and Serrano, in the capital. The brand is also sold in Spain through retailers such as Sephora in cities including Valencia, Zaragoza and Burgos, and sells its range on its e-commerce platform and other marketplaces.
Founded in 1987 in Australia, the premium cosmetics brand has been part of the L’Oréal group since 2023, when the French conglomerate acquired the company from Brazil’s Natura &Co, which had owned it since 2016, for US$2.525 billion (around €2.3 billion). Aesop operates 472 points of sale globally, across markets such as the United Kingdom, the United States, France, South Korea, Canada, and Germany.
For its part, watch brand Swatch has opened a temporary pop-up within the same retail complex that will remain open until the end of September. The store, measuring over 80 square metres, has been conceived with a design inspired by the island’s aesthetics, in which vibrant colours and natural textures predominate. In this temporary space, the brand offers more than 100 models, including its Scubaqua and Smash It collections, as well as collaborations such as the Bioceramic MoonSwatch, and a dedicated area for its children’s line, Flik Flak.

Founded in Switzerland in 1983, the watch brand is part of Swatch Group, which also owns brands such as Omega, Tissot, Longines, and Flik Flak. In Spain, Swatch operates a network of nine company-owned stores, including its Barcelona flagship, three locations in Madrid, and boutiques in Valencia, Seville, Puerto Banús, Bilbao, and San Sebastián.
According to its latest figures, the conglomerate based in the Swiss town of Biel/Bienne reported a drop in net profit to 25 million Swiss francs (27.3 million euros) in 2025, down from 219 million francs (239 million euros) the previous year. In terms of sales, Swatch Group reduced its turnover by 5.9%, reaching 6.28 billion francs (€6.85 billion).
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