Holidaymakers can save on more than 75 departures across river cruises, European tours, ocean cruises and worldwide holidays
Riviera Travel has launched its Black Friday sale, offering savings of up to 20% on selected 2027 holidays.
The sale includes 4,000 places across more than 75 departure dates, with savings available across Riviera Holidays. The offer is available on new bookings made by UK and Ireland customers until 30 November 2026, subject to availability.
Customers can save 20% on European river cruises, 15% on selected European tours and ocean cruises and 10% on selected worldwide holidays. All advertised prices already include the applicable Black Friday discount, so no promotional code is required.
Deals include:
Lake Garda, Venice and Verona
Save 15% on selected 2027 departures of Riviera Travel’s eight-day Lake Garda, Venice and Verona escorted tour. The itinerary includes flights, four-star hotel accommodation, breakfast and dinner, five included experiences, tours of Venice and Verona, a visit to Lake Garda and a tour of the Dolomites. Prices currently start from £1,274 per person, based on two people sharing.
Douro, Porto and Salamanca River Cruise
Selected 2027 departures are available with 20% off. This eight-day cruise through Portugal and Spain includes flights, full-board dining aboard a five-star ship, an all-inclusive drinks package and eight visits and tours. Prices currently start from £1,899 per person, based on two people sharing.
Grand Journey on Canada’s Rocky Mountaineer & Alaskan Cruise
Selected departures of the 16-day worldwide itinerary are available with 10% off. The holiday combines a journey aboard the Rocky Mountaineer with an Alaskan cruise and includes flights. The 28 August 2027 departure is currently priced from £6,533 per person, reduced from £7,259 per person.
Riviera Travel’s Black Friday sale is available on new bookings made between 23 October and 30 November 2026, with discounts subject to availability.
For further information, visit Riviera Travel’s current offers.




